COPYWRITING  

Whether your business is launching a synergized marketing / advertising program or just needs a stellar public relations / social media campaign - compelling copy differentiates your business from the pack and rivets the reader to delve deeper. Campbell has been writing traditional and digital ad copy across a variety of platforms from print and broadcast to digital for audiences as diverse as the global marketplace has to offer - from web-site copy, branding tag lines, headlines, case studies, and RFQPs, to radio and television commercials, social media, press releases to blogs, surveys, direct marketing pieces, and news & feature stories. Understanding your audience, the key unique selling points that differentiate your product / service, knowing the marketplace, and writing for the medium make all the difference in copy that resonates…and ultimately creates a call-to-action.

 

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